What You Should Look for in a Luxury Real Estate Agent

Whether you are looking to buy a luxury home or put yours on the market, it’s crucial to partner with a real estate agent that will give you the tenacity, attention to detail, and level of communication you deserve. After all, the stakes are incredibly high — this is one of the most important transactions you’ll likely ever make — and it’s a very specialized. Here, we’ll cover the qualities you should look for in a luxury real estate agent — as well as the questions you should ask them to separate the wheat from the chaff.

Experience and Local Market Knowledge

While decades of experience is an asset to any real estate agent, when looking to buy or sell a luxury home, it’s critical to work with an individual who has a well-established track record in the luxury home market. Assessing a given agent’s current listings — as well as their closed transactions — is a great way to evaluate if they specialize in buying and selling properties in your price range.

A luxury real estate agent should be intimately familiar with available inventory, the average number of days a home is on the market, and other ins and outs that let them help you keep things optimistic yet realistic. Factors like local average commute times, school districts, and neighborhood features that impact your buying or selling preferences let them zero in on just what you’re looking for.

What to ask:

• What kind of experience do you have in the luxury home market?
• How many luxury properties have you worked with in the past year?

Outstanding Marketing

While showcasing properties effectively is the hallmark of any good real estate agent, it’s especially true for those overseeing luxury properties. With so many prospective buyers finding homes online nowadays, ensuring your luxury real estate agent knows exactly how to market is paramount. From high-quality imagery — including everything from professional photography to drone footage — to listing properties across applicable channels and coordinating upscale open houses and home-showing events, a reputable luxury real estate agent will use every weapon in their arsenal to spread the word about all properties they work with. 

What to ask:

• How do you approach your marketing plans for luxury homes?
• May I see examples of your marketing for luxury properties you have sold?

A Vast Network in the Luxury Real Estate Space

If outstanding marketing leverages what you know, having an established network is about who you know. It’s important for luxury agents to work well with others, especially buyer agents. A formidable seller agent has a network of professional connections on the other side of the industry and ways of contacting those with clients looking to invest in properties just like yours. A luxury real estate agent may also belong to notable, invite-only organizations that facilitate these sorts of connections and assure potential buyers of their credibility.

What to ask:

• Are you aware of any properties that are “off-market”?
• What kinds of professionals are in your network?

If you need to find an agent that’s right for you, rest assured the search is over! Luxury real estate expert Kristen Foote works with buyers and sellers in Philadelphia — and is excited to help you next! Get to know more about Kristen by watching the video below:

For more information about buying or selling a home with Kristen Foote, view our exclusive listings, find out what your home is worth, or contact us today!